Spectator Sports in a Consumer Society

Spectator Moods at an Aggressive Sports Event

Mood scales were administered to spectators attending an especially violent ice hockey game (n = 117) and a relatively nonviolent game (n = 159). Subjects completed the scales either prior to the opening face-off, during the first or second period intermissions, or immediately following the match. The between-subjects design revealed an increase in spectator hostility accompanied by a quadratic...

Factory farms in a consumer society.

analysis of power in the network society

اندیشمندان و صاحب نظران علوم اجتماعی بر این باورند که مرحله تازه ای در تاریخ جوامع بشری اغاز شده است. ویژگیهای این جامعه نو را می توان پدیده هایی از جمله اقتصاد اطلاعاتی جهانی ، هندسه متغیر شبکه ای، فرهنگ مجاز واقعی ، توسعه حیرت انگیز فناوری های دیجیتال، خدمات پیوسته و نیز فشردگی زمان و مکان برشمرد. از سوی دیگر قدرت به عنوان موضوع اصلی علم سیاست جایگاه مهمی در روابط انسانی دارد، قدرت و بازتولید...

Designing a Model of Consumer Purchase Behavior towards Domestic Brands of Sports Apparel

Iran's apparel market is currently filled with foreign brands that are generally ranked as high quality goods with high prices. With a surface examination of the apparel market and customers’ opinions, it can be concluded that Iranian apparel, despite having lower prices, is not in a suitable status in comparison with its foreign counterparts. Accordingly, the purpose of this paper is to ...

Discretionary unplanned buying in consumer society

This paper addresses a disjunction between consumer behaviour discourse about ‘impulse buying’ and the reality of shopper behaviour in contemporary marketing and retail environments, by revising the concept of unplanned buying. ‘Discretionary unplanned buying’ is distinguished from impulse buying and is argued to be part of the core meaning of a ‘consumer society’. Consumers buy goods and servi...